Paul Davies Publishes Weekly Articles through Revolutionary Real Estate Blog

Paul DaviesPaul Davies, a consummate real estate professional, has made a name for himself by churning out an excess of 1,000 property sales and conducting more than 300 auctions over the course of an illustrious career. As the Founder and CEO of the One Agency Real Estate Group, Mr. Davies keeps people abreast of trends and developments in real estate by publishing weekly articles on the company’s blog. He has earned the respect and admiration of his professional peers and those with whom he has worked and collaborated throughout the years by helping real estate agents to set up their own real estate businesses under the One Agency brand, and building profitable, sustainable businesses.

Mr. Davies has written about a number of captivating issues on One Agency’s contemporary blog series. His noteworthy news articles include “Growth in Real Estate Varied Significantly Across Australia 2014,” a depiction of the differences in final quarter growth and year-on-year growth for 2014 throughout the cities in Australia. Another is entitled: “Real Estate Market – How It Fared in 2014;” this article is a revealing overview for both buyers and sellers of what was to be seen in the real estate market as 2014 was capped off, as it pertains to properties for sale, opportunities for buyers to negotiate, and when it was the best time for purchasers to buy.

Mr. Davies pinpoints the single-most important thing that he has learned over the years as the fact that “it’s not how much money you make that counts, it’s how much you get to keep after all the expenses are paid.” That premise, along with his wife Annie’s encouragement, was the motivator behind One Agency. He took his experience and launched a revolutionary and unique business model. Real estate agents and business owners now have the freedom to set up a business under their own brand, join a respected Australia-wide network, and retain as much of their hard earned fees as possible. One Agency is rapidly expanding, has a presence in all States and Territories of Australia, and is also planning expansion internationally. Mr. Davies continues to stand at the helm of the business, bringing his personal guidance and wealth of experience to all members. He lives in Sydney with his wife and son.

One Agency Real Estate GroupLearn more about Paul Davies by visiting and, and by checking out his LinkedIn page.

Rebecca Scott Young Releases ‘Rich Tips for a Lifetime’

Rebecca Scott YoungDecoding the Language of Men & Women…for FUN…Let’s meet Dr. Young!!!

 Don’t waste your time or $$$ looking elsewhere

 ***Whatever is the personal or business need … We ARE the remedy***

Dr. Rebecca Scott Young, PHR, CFP is a renowned speaker, best-selling author. and founder of Young Eye Consulting, LLC ~ a leading consulting, coaching, professional development, and mentoring firm that specializes in training programs and workshops for individuals, government, private organizations, and education.

Dr. Young is a business consultant and a highly sought chief internal auditor & investment advisor with her local government. Earning her PhD in business management, MBA in HR management and her BA in accounting, she manages her own professional development, tax, internal audit & consulting firm.

Additionally, utilizing her educational background and professional experience, Dr. Young has written a book entitled, Rich Tips For A Lifetime. She has written this book to teach people how to take care of their personal and financial health, so that they can be ready for a better financial future.



Dr. Young was featured on Lifetime’s Balancing Act, Fitness Magazine, Rialto Record, The Press Enterprise, and has received other local merits. She is a recently proclaimed Who’s Who Top Worldwide Executive & Entrepreneur Award recipient.  Dr. Young’s management consulting and coaching firm, is not only focused on helping clients with their financial service needs, but “help our clients to achieve their personal/ business goals and enhance their overall performance.” More information can be obtained from

Today’s economic trends have changed, forcing many companies and individuals to downsize or reorganize their assets in order to meet their bottom line goals. Dr. Young’s firm can offer extensive and personal advice to help prevent issues before they start. My experience and expertise can help ensure safe navigation of YOU or your organization’s future!

Rebecca Scott Young Introduction Letter

Rebecca Scott Young Introduction Letter

Here are some of our most sought services and needs:

  • Keynote Speaker
  • Grant Writing / Monitoring
  • One-on-one Coaching
  • Tax Preparation / Notary
  • Human Resource Needs
  • Resume Writing & Job Skills
  • Job Placement Assistance
  • Customized Training Program
  • Organizational Audits & Assmts
  • Professional Development
  • Monthly Utility Bill Reduction
  • Budget Planning & Trainer
  • Certified in Human Resources
  • Certified Financial Planner
  • Professional Internal Auditor

You will find Dr. Young to be well-spoken, energetic, confident, and personable; she is the person you and your organization will rely on. The best part is that she is extremely versatile in her experience & education …. “Whatever the need, I GOT IT! Whatever the project is… I GOT IT!” You know the next line… Yes, Dr. Young says, “I GOT IT!!”

Don’t wait call today! Because as long as it’s legal, Dr. Young knows how to make it better…some way. Phone: 1 (951) 231-1604

Rebecca Scott Young PostcardRebecca Scott Young – Rich Tips for a Lifetime

Beckie S. Butcher to Begin Book Tour on August 4th, 2014

Beckie S. ButcherWorldwide Branding member and renowned author of 2005’s “Feeding The Flock,” and “My Battle with Chronic Fatigue Syndrome” (2012) Beckie S. Butcher will be commencing on a tour to give the nation additional insight as to her experiences as an author, and into her background.

Ms. Butcher, a former lab technician, is passionate about cooking, and her love of the culinary arts led her to publish her cookbook in 2005. Ms. Butcher also shares her intense and emotional journey of how the autoimmune disease Chronic Fatigue Syndrome impacted her life from her first symptoms to the progress of her treatment and physical, spiritual and emotional recovery.

"My Battle with Chronic Fatigue Syndrome (2012)" by Beckie S. Butcher

“My Battle with Chronic Fatigue Syndrome” (2012) by Beckie S. Butcher

By sharing with others, she hopes to inspire others to seek help so they may lead better lives as well. She wants them to know there is hope.

Ms. Butcher can be spotted at the following showgrounds throughout her tour:

August 4 – Guest blogging at I’m Shelf-ish
August 5 - Interviewed at Blogher
August 7 – Interviewed at Examiner
August 8 – Guest blogging at She Writes
August 11 – Guest blogging at Plug Your Book
August 12 – Interviewed at Review From Here
August 14 – Guest blogging at Angie’s Diary
August 15 – Interviewed at Broowaha
August 19 – Interviewed at As the Pages Turn
August 20 – Guest blogging at Between the Covers
August 21 – Interviewed at Literal Exposure
August 25 – Interviewed at The Writer’s Life
August 26 – Guest blogging at The Book Rack
August 27 – Interviewed at Book Marketing Buzz
August 28 – Guest blogging at As the Page Turns
August 29 – Interviewed at Beyond the Books

If you would like to learn more about Beckie S. Butcher and how she overcame her battle with Chronic Fatigue Syndrome, purchase her book now.

New Xulon Offers a Rich Taste of the Emerald Isle

J. Craig Bell’s new book, A Year in Eire – Inspirations from the Emerald Isle serves to fulfill a unique mission of using the rich history of Ireland to build richer, spiritual lives. It is a daily devotional to assist anyone through the vicissitudes of life. Jim Bell introduces readers to notable Irish poets and writers whom he has used for inspiration; he includes their wisdom and wit, and adds his commentary to create an unforgettable book.

Jim Bell "A Year in Eire"
“Many people have a desire to see Ireland because of its fabled past, and this book acts as an incentive to the reader to make his or her own news by a trip to the Emerald Isle,” states the author. “As well, encouragement and inspiration are always a propos at any time in life.”

Though Canadian by birth, and Scottish by heritage, Jim Bell has “adopted” Ireland as his second home and has spent extended time there over the last forty-five years. His skills as a teacher, writer, and communicator have allowed him to present the vignettes in the book. His family, by marriage, has Irish roots.

"A Year in Eire" - J. Craig BellXulon Press, a part of Salem Communications Corporation, is the world’s largest Christian publisher, with more than 12,000 titles published to date. Salem Communications is the country’s leading Christian communications company with interests in radio, Internet and magazine publishing. Retailers may order A Year in Eire through Ingram Book Company and/or Spring Arbor Book Distributors. The book is available online through, and

A Year in Eire was born out of Jim’s desire to leave a legacy. Hence this set of readings came to fruition after many visits to Ireland. In a series of vignettes, some serious and others whimsical, he takes the reader through Ireland and offers inspiration. There are enough and more for one per day each month. The entries were generated from weeks soaking up the culture of Ireland over a period of 45 years. They cover all areas in Eire and in Northern Ireland, from wild Donegal to the ethereal southern coast, from the tiniest villages to throbbing Dublin and Belfast. The content can be enjoyed by anyone of any background, despite the fact that Christian faith is the foundation. It can also serve as a sort of travel guide.

Jim finds inspiration in many areas of his life: the education and tutoring of youth, literature, family, God and of course Ireland. He was born of Scottish descent, is a true Canadian (Brantford, Ontario), but when he married into his Northern Irish family, his focus changed. He has visited Ireland some 25 times with some stays as long as 2 months, and during those periods, his love for Irish authors grew. Jim has taught French and Japanese in England and Vancouver, and currently teaches English in Vancouver where he lives with his wife, Esther now that his two daughters have married, both to men of Irish descent!

International Sales and Communications Expert Shows How to Drive Recoveries on Your Inventory

A FreeFlow Dissertation by Worldwide Branding Member Paul Coughlan

Increased Recovery: What’s at Stake?

FreeFlow has Been Providing Automated Asset Recovery Solutions for Over a Decade

As a consumer electronics manufacturer you know firsthand the impact of returns on your company’s financials. The Consumer Electronics Association predicts a total of $182 billion in U.S. shipments in 2011. The dark side:  CEA reports an astonishing 18% of consumer electronics (CE) products sold will be returned. In revenue terms, that’s over $32 billion in the U.S. alone.

Value recovery is the phrase coined by the reverse logistics industry to describe efforts to recoup the billions of revenue dollars lost to product returns. Before e-commerce opened the global online secondary market, CE manufacturers recovered only cents on the dollar by selling direct to a handful of local brokers using a manual, informal and noncompetitive process. However, in recent years business-to-consumer (B2C) online selling has given rise to a thriving secondary market of buying, repairing, repackaging and reselling of returns inventory. According to IBISWorld, in 2010 revenue for the computer repair industry, resell revenues included, reached $20.3 billion. With an estimated 50% to 70% of consumer electronics returns being no fault found (NFF) — product deemed to be defective or used because the seal was broken, but there is nothing actually wrong with the product — there is aggressive trading on top brands.

In this article, I offer the key guidelines to tapping this market, from definitions to sales strategy to tips for tactical implementation.

Do Auctions Work for Returns Inventory?

Bulk liquidation — retail salvage — should be your disposition method of choice only when warehouse space is at a premium. Returns are sold off to a single bulk liquidator who makes frequent pickups and pays a pre-negotiated flat fee across all products. The manufacturer benefits by reduced material handling and storage but sacrifices the control of the sale, the transparency of market valuation, and the financial recovery that will instead go to the liquidator.

Auctions are ideally suited for consumer returns in wireless and consumer electronics categories. U.K.-based WDS conducted a study showing a 63% no-fault-found (NFF) rate on handsets translates to a gamble most secondary market resellers are willing to take, and CE products often share the same NFF profile. Thus, with minimal overhead secondary market resellers can bring in product, test, repackage and resell at good margin. This spells opportunity for original equipment manufacturers (OEMs), where competitive bidding on top brands drives top recovery ranging from 50% to 80% or more of standard cost. In value recovery terms, auctions win hands down over bulk liquidation. So we’ll focus next on developing your go-to-market strategy for auctions.

Importantly, when brand control is at issue — and for CE manufacturers this concern is at the top — seek a service provider who can host your auctions on an online private marketplace to give you the power of competitive bidding among buyers you control.

Developing a Winning Go-to-Market Strategy

Just like your primary channels, success in the secondary market is driven by how you present product to your buyers, keeping an eye to helping them make money while maximizing your own margin.  The secondary market is no different: be clear on what you’re selling and back it up with consistent operational performance — you’ll grow a loyal following of competitive bidders.

We’ll stratify our discussion into stock rotation or channel returns versus consumer returns. Product coming back from the channel under explicit stock rotation terms (unopened cartons with no added labeling) should be resold as new. Ensure that your returns operation can quickly transfer that inventory back into outbound distribution after visual inspection. Everything else you’re going to sell. How? Single stock-keeping unit (SKU) or bundles? In what quantities?

Alternative channels provider FreeFlow is careful to help you consider all aspects before defining the appropriate go-to-market strategy — how you store your returns, for example product mix per pallet, the number of global inventory locations, your corporate inventory policies, etc.

Brand Protection and Channel Control

Manufacturers of top brand consumer electronics (CE) will forsake value recovery if it comes at the expense of brand protection and channel control. While there is near universal acceptance of single-unit consumer-to-consumer (C2C) or small business-to-consumer (B2C) sales on eBay, Amazon and other consumer sites, OEM’s do not want to relinquish bulk sales of branded product to an uncontrolled channel.

A Quick Checklist of the Capabilities You Need in Order to Maintain Control of Your Secondary Channel:

  • Do not sell to bulk liquidators. Tempting, with their offer of cash up front and ability to quickly clear your warehouse floor, but you lose control over downstream sales. If brand control is of concern to you, resist the temptation to use bulk liquidators or third party reverse logistics service providers who will be remarketing your product as they handle disposition.
  • Require your buyers to agree to your Terms and Conditions (T’s & C’s). This should be part of the registration process on your auction site.
  • Your T’s & C’s should stipulate geographies, named accounts, or other conditions, either permitted or not permitted. If you wish to exclude current channel partners and bulk liquidators they should be listed on a Denied Parties list, which can be screened during the registration process.

While we’re on the topic of T’s & C’s, consider questions like the following, all of which have trade-offs to balance:

  • Have you thought about warranty?
  • What about credit terms? Shipment terms?
  • Do you have serial number tracking to prevent returns?

Demand Generation: Building a Global Buyer Base

Competition at auction is key to driving top recovery on consumer returns. It follows, then, that establishing and continuously growing a vibrant community of buyers is key. If you (or your service provider) simply post items on an auction website and expect buyers to come, think again. Knowing how to recruit, retain, and grow your buying community is more science than art; more discipline than hope. Whether you’re running your own auctions or utilize the services of a third party, the formula for success includes both online and offline outreach to prospective buyers.

But first, what about your legacy buyers — those people with whom you’ve been dealing for years? This buying community should be at the core of your new buying community, before any recruitment of new buyers. Why? Because these buyers know your inventory and depend on your inventory as a supply source. Engage them in competitive bidding and, perhaps for the first time, they’ll  be forced to pay you fair market value.

You Can’t Sell What You Can’t Describe

Did we mention that secondary market buyers are risk averse? Put yourself in their shoes: you’re paying cash up front, including shipping, for consumer returns. You’re buying online, so your purchase is sight unseen. Safe to say you’d want as much information on the auction listing as possible, and on any lots where quality and content was unclear, what would you do?  You’d lowball your bid, if you bid at all. As a seller, whether you are going to market with single-SKU listings or mixed lots here’s the descriptive information you’ll need to provide.

Pricing and Performance Metrics Go Hand-in-Hand

When auctioning consumer returns, whether by lot or by line-item, you’ll need to set a reserve price. But what is it and at what price point should it be set? A few tips:

What is it? Reserve price is the lowest dollar amount at which you’re willing to release (ship) your product when your auction closes and the reserve price is met.

How much? Too low and you may be cheating yourself out of value recovery (seldom the case, however, with competitive bidding for top CE brands). Too high and you may discourage participants. Finding the sweet spot requires market insight — knowing how buyers determine their resale price and how they calculate their margin. If you don’t have staff with market research time and expertise you may wish to partner with a service provider that includes pricing advisory as part of their services.

Don’t expect your best results on your first auction. It takes time to build buyer confidence, which includes completing several rounds of trouble-free product receipt, i.e. where delivered lots accurately match the quantity, condition, and packaging as advertised.

Resources You Will Need

As we’ve discussed, achieving top recovery on consumer returns requires capability and bandwidth to:

  • Understand market pricing and how to position your products for best recovery.
  • Engage, retain, and grow your buying community, and manage hundreds of commercial relationships.
  • Merchandise your product for the online global secondary market.
  • Retain brand control.
  • Build and use metrics to drive continuous improvement.

By now you likely recognize that achieving top recovery on the secondary market — whether on returns, refurbished goods, end of life (EOL), obsolete or excess active inventory — is in many respects identical to managing primary sales channels. Does your organization have this expertise? Capacity? Priority?

Your resource picture can be brighter with the help of the right alternative channels partner. Offloading the strategic, operational, and commercial aspects of your asset recovery program while leaving you in control of key decisions — channel control and pricing — is an approach you may wish to investigate.

Ready to Learn More?

To find out more about FreeFlow, please visit the FreeFlow website.

About Worldwide Branding Member Paul Coughlan


Worldwide Branding International Member Paul Coughlan

Worldwide Who’s Who member Paul Coughlan, vice president of business development at FreeFlow, has proven expertise in sales and communications. Ireland-based company FreeFlow, the company for which he works, has a global presence after being in business for more than 11 years. The organization is best known for its ability to provide new life to slow moving, obsolete finished goods inventory in the consumer electronics and telecommunications industry. This has enabled them to emerge as a high-profile, end-to-end automated asset recovery provider.

After achieving a high level of reliability, they have gained a stable of high-profile clients, including Microsoft, Apple, Sandisk, Logitech, Brightstar, RIM and Radioshack. As VP of business development, Mr. Coughlan cultivates strong business relationships with his clients in the consumer electronics and telecommunications industries. In total he has gained 25 years of experience working in the retail, manufacturing, production, logistics and sales arenas of the FMCG, (Fast, Moving, Consumer, Goods) and IT industries.

Through his personable demeanor, Mr. Coughlin is able to achieve a greater understanding of clients’ requirements. He continually strives to drive higher sales for FreeFlow, and deepen relations between agent and personnel. Mr. Coughlan is a focused individual who has, over the years, become exceptional at cultivating longstanding and dynamic relationships, and effectively engaging people he has never met. As he puts his best foot forward, he forges new relationships into lifelong connections.

Mr. Coughlan attributes his success to his deep understanding of the supply chain process from end-to-end. In 2004, he received an MBA from The Open University, Milton Keynes. He is a member of Open University Alumni and uses his MBA experience to grow his business.

If you feel that you have the sales potential to connect and forge relations with personnel who are in the consumer electronics and telecommunications industry, please visit Freeflow to learn more about our sales agent model.

Please read Paul Coughlan’s official press release.


Leading Australian Online Marketing Specialist Explains How to Stand Out and Profit in 2012

Pam Brossman, an Australian leading online marketer, CEO and editor in chief of international online magazine “Social Media Woman” and CEO of “SheExperts,” knows how important standing out in a crowded niche is to your success. “These days anyone can create a global business,” she explains, “but it is not who you know that is important anymore, it is who knows you.” Pam took time out of her busy schedule to provide us with some handy tips for achieving professional success.

By Worldwide Branding Member and Contributing Author Pam Brossman

With more than 16 million people working from home in the United States and 39% of them being female*, it is becoming harder for businesswomen to stand out, especially online. After creating a global brand in less than 12 months I learned some valuable strategies on how to distinguish yourself and get noticed in your market. For 2012, here are my top five strategies.

  1. Dress for success and always represent your brand online and offline, especially at events, on social media and in your videos. Color is really important for standing out — don’t do bland!
  2. Hang out with leaders in your niche market on social media, at their events, by registering for their webinars and as an affiliate to support their brand. The more you support them, the quicker they will get to know who you are.
  3. Start using video to market your business, and include it in your newsletters, e-mails and whenever you promote your brand. This one medium was the biggest standout tool I used to grow my brand in under 12 months. With YouTube surpassing 20 billion views in October 2011**, you must be using video in 2012.
  4. Make sure you have a presence on the top five social media platforms including Facebook, YouTube, Google+, LinkedIn and Twitter. That is where your market is hanging out and if you are not there, your competitors will be waiting in the wings
  5. Most importantly get social with other like-minded women entrepreneurs who like to laugh, learn and leverage their lists, expertise and joint venture opportunities at networking events.

Social Media Woman Magazine

Networking is the key to creating strong relationships to grow your business. Women like to network in fun, relaxed and luxurious locations with leading experts to allow them to take their business to the next level. After contributing to the newly released book PurseStrings by Amanda Stevens and Thomas Jordan, I realized how powerful women’s networking events could be for growing your business. Women are social creatures — they like to learn and support each other, which is why we have successfully dominated social media.

But we still need that face-to-face connection to laugh, learn, leverage, and create relationships and joint ventures that benefit each other’s growth. So make sure that you join a She Networking event this year, it will be the best thing you do. And if you can’t find one that resonates with you, then do what I did and create your own!

To find out more about how to stand out and get your business and brand noticed in 2012, please contact Pam Brossman by visiting the She Experts website.

*Data verified through American Community Survey.

**Data verified through comScore.

About Worldwide Branding Member Pam Brossman

Pam Brossman

Pam Brossman is a leading Australian specialist in digital marketing and online communications, with an international reach. She is highly regarded for her upbeat approach to empowering women to effectively promote their careers, and their products and services through the power of digital mediums. Professionals from all walks of life seek her advice and encouragement as they broaden their skill set.

Before her roles as CEO of “She Experts,” and CEO and editor-in-chief of “Social Media Woman” magazine, Pam excelled in corporate communications for 25 years. When she gave birth to her son Hunter, Pam sought to achieve total control of her lifestyle and schedule. She left the corporate world for a new endeavor where she would not have to compromise her talents and passions for online marketing, branding and communications.

Pam Brossman’s New Book “Your Millionaire Attitude”

With a deep love for helping other people, Pam has built up a client base that appreciates her fresh and innovative approach. Primarily, she teaches women how to market themselves and their businesses. Her technique involves channeling a millionaire attitude and making it a characteristic of her everyday life, no matter what the circumstance. “You don’t have to have a million dollars in the bank to have a millionaire attitude,” she said. “You just have to believe that you can do it and then get out there and have a go.” On February 28th, 2012, Pam will be releasing her new book, “Your Millionaire Attitude: You’ve Already Got it, Learn How to Activate It!” This insightful softcover expounds on what it takes to have the outlook of a millionaire, which can help readers to grow personally and professionally.

Similar to others who have excelled in 21st century marketing, Pam has attained success through the Web and online video far greater than any other medium. She has also gained exposure and recognition for her consulting and networking events. At their core, these get-togethers center on an integral concept: when you laugh, learn and leverage while interacting with like-minded individuals, great things can happen.

Pam’s online magazine “Social Media Woman” presents the latest tips and strategies to become a leading marketing professional, as provided by leading international experts. These highly skilled leaders explore the various facets of the online marketing industry while divulging insider tips and tactics.

Through her website, Pam also provides powerful tools for individuals to develop their businesses, such as online video tutorials, page flip marketing (digital promotion material) plus coaching, training and workshops on creating a global business from your expertise. Pam is excited to be launching her brand new digital SheExpert Mentoring Magazine for women entrepreneurs. Additionally, she shares her knowledge and wisdom through public speaking engagements.

Through her website, Pam also provides powerful tools for individuals to develop their businesses, such as online video tutorials, online magazine creation services and actual business-themed music. Additionally, she shares her knowledge and wisdom through public speaking engagements.

Pam’s favorite pastimes include hanging at the beach with her family, entertaining with friends, photography and traveling around the world.

For more information about Pam Brossman, please visit her websites and